Pig Whistle Barbecue
Brand Identity
Includes Logo Creation, Business Cards, Bottle Label,
and Custom Website
Chapel Hill, NC
Pig Whistle started as the passion of owner Wyatt Dickson at family gatherings. It has since grown into a whole-hog pig-pickin' catering business along with bottled sauce.
Mr. Dickson needed a consistent brand that would reach across all of his marketing channels. undercurrent suggested what materials would be needed and then created a brand around it. Business cards, event display banners, fliers, and the packing for his sauce all grew out of these discussions.
The website is currently in production where customers will be able to view the catering menu as well as information regarding the sauce and an online ordering system.